Print on Demand (POD) is a modern business model that allows the sale of customized products, such as clothing or accessories, without having to finance an initial production.
This model is based on on-demand manufacturing, which means that each item is created only when the customer places an order.
Certain Advantages
With technological advances in printing, particularly digital printing (DTF, DTG, Sublimation), it is now possible to produce unique pieces at competitive costs, without having to store large quantities.
This contrasts sharply with more traditional printing methods, such as screen printing, which require volume production to be profitable. In these cases, merchants generally have to invest significant amounts in manufacturing, with the risk of not selling the entire stock.
POD eliminates this kind of financial risk by delaying production until the sale is confirmed. This allows you to launch your projects without needing significant funds to start. Moreover, the absence of stock reduces logistical problems, simplifies management, and allows for free experimentation with different designs without financial constraints.
This model is particularly suitable for those who wish to quickly enter e-commerce with minimal investment and risk, while enjoying the flexibility offered by on-demand production.